Cloud Backup Best Practices, Services & Top Tips

Small Business Working on a laptop and Smartphone - Credit: freedigitalphotos.net Over the last five years,  we moved more and more of our important information from paper storage to our PCs, Smartphones and to Cloud Applications.   When we completed Spring Cleaning this year, we actually eliminated "two 4-draw File Cabinets" with folders  instead of typically adding more of them.

 

In the past, we only backed up the computerized information daily to external disk drives on site and kept a few of them off-site.

During the last 3-4 years, we added unlimited internet backup services.  We have hundreds of gigabites of data now stored off-site that are available if something happens to our local equipment. They automatically transmit an encrypted copy all our information off-site everyday.  (Note: We test different services to learn how they work and better help our clients).

The backup services are wonderful.  The cost of backing up your Smartphone, Laptop, PC or Mac  has significantly dropped, security is extremely high and the service is easy to implement.  To get started, you download and install a small program from their site on your PC or Mac.  We have our systems set up to backup all changes that occur during the day that night.  All the data is encrypted by the software before it leaves your home or office.  We've tested Mozy, Carbonite and Crashplan. The Transporter drive is next on our list.   So far, knock wood... no problems.

We spend about $120 per year for complete data backups of all PCs/Macs.

Below are some lists we compiled during our evaluation and use of the different Internet Backup Services:

  • 5   Backup Service Benefits
  • 5   Key Questions About Your Current Backup Process
  • 10 Applications to Backup in Your Office
  • 10 Reasons to Backup Your Home Computers
  • 10 Top Ways Data is Distroyed or Lost
  • 2  Top Internet Backup Solutions

 

5 Backup Service Benefits

  • Set-up is quick and simple
  • Software is easy to install on your PC or Mac
  • Backups are automatic and in the background
  • All files are encrypted on your Computer before transfer for best security
  • Perform incremental backups


5 Key Questions About Your Current Backup Process

Here are five questions to ask yourself about your current computer backup process:

  • How often should you backup your data?
  • Do you backup your data Daily, Weekly or Monthly?
  • Do you keep a copy of your backup in an off-site secure location?
  • Is the data encrypted to increase security?
  • Do employees (or you) leave backup copies in the car while doing errands,  dining or overnight?


10 Applications to Backup in Your Office

  • Customer Information and Order History
  • Sales Forecasts & Leads
  • Customer Service Info
  • Inventory
  • Purchasing / Vendors
  • Accounting- GL, AP & AR
  • Employee - HR - Payroll
  • Marketing Materials & Templates
  • Business Plans, Reports and Calendars
  • eMail, IM and Other Communications


10 Reasons to Backup Your Home Data, Videos, Photos and Music

You may want to think about how you would feel if a fire, flood, robbery or tornado destroyed all the photos and videos of all your:

  • Birthdays
  • Wedding & Anniversaries
  • Graduations
  • Vacations
  • Family BBQ Picnic
  • Grandparents & Grandchildren
  • Financial Statements
  • Sons & Daughters
  • Sisters & Brothers
  • Family Holidays


10 Ways Data Is Destroyed or Lost:

  • Fire or Flood
  • Earthquake
  • Storm / Rain Damage
  • Tornados
  • Delete a File by Mistake
  • Burglary & Robbery
  • Children's Mistakes
  • Virus
  • PC Crashes
  • Lost Smartphone, Laptop or iPods


Summary

We get asked all the time.... So which is the best backup company to use for a Small Business or Home Office?    The bottom line is most of the top companies  work extremely well and we don't have a strong preference one way or another.  However, if you have a large amount of back-up data,  at this time CrashPlan has a few more options to speed up the restore process.  We highly recommend Mozy, Carbonite, CrashPlan and DollyDrive to our Friends and Business Clients.

As part of my consulting job at Deloitte and Touche, I use to perform security audits for large data centers and company computer systems.  We would have killed to have these great backup and security products available for our smaller clients.

Top Rated Cloud Backup Services for Small Business (and the Home)

If you want more information on four of the top rated Internet Remote Small Business Backup Services,  you can click the links below. All four services also provide home versions of their services that are ideal for the Family, a Home Office or a Small Office.

Carbonite Business Backup - Gives you secure, automatic & affordable online backup, plus access to your files anytime, anywhere $229 / year

Mozy Backup for Personal and Business - Secure Online Backup for Small Business... and Home Devices

Crashplan - Provides Secure Encrypted Cloud Backup for Small Business and Home Devices

DollyDrive  - Specializes in all Apple devices.  If you have an all Apple Home or Small Business, they have Apple specialists and very good prices on large amounts of data.

The Transporter Private Cloud - Low-Cost Cloud Storage and Backup for people that are concerned about Cloud Backup Security. Highly rated by everyone. We like this product a lot. There are two popular models now:

Transporter Sync Private Cloud - Buy from Amazon

Seagate 1TB SSHD and Drobo Transporter Private Cloud - Buy from Amazon These services protect you from yourself, your employees and criminals.

Feel free to contact us if you have any questions or please comment below.

 

Sales Productivity Tip: Measure Key Sales and Marketing Ratios

William Hewlett, Co-Founder of Hewlett-Packard often said: "What gets measured gets done." You can increase Sales Productivity if you focus on Tracking, Reporting and Reviewing these Metrics on a regular basis.

Five Key Sales & Marketing Metrics

  1. Closed Sales Ratio
  2. Qualified Lead Ratio
  3. Pre-Qualified Lead Ratio
  4. Marketing Response Ratio
  5. Sales Cycle Ratio

Here are the Five Key Sales and Marketing Metrics and their descriptions:

1. Close Ratio

Measures the number of Sales Orders Closed divided by the number of Total Sales Deals that were listed in a Sales Forecast.

Example: It takes 5 Qualified Leads to close 1 Sales Order. This would be a 20% Close Ratio.

2. Qualified Lead Ratio

Measures the number of Qualified Leads divided by the number of Pre-Qualified Leads in the Sales Funnel (or Sales Pipeline).

Example: It takes 10 Pre-Qualified Leads to get 4 Qualified Leads. This would be a 40% Qualified Lead Ratio.

3. Pre-Qualified Lead Ratio

Measures the number of Pre-Qualified Leads divided by the Total Suspects that responded to all marketing events.

Example: It takes 100 Suspects to get 30 Pre-Qualified Leads. This would be a 30% Pre-Qualified Lead Ratio.

4. Marketing Response Ratio

Measures the number of Suspects divided by the total number of contacts sent marketing communications documents.

Example: It takes 1000 names on list to get 20 Suspects to respond. This would be a 2% Marketing Response Rate.

5. Sales Cycle Ratio

Measures the Date a Suspect has first Contact with a company minus the Date an Sales Order is Closed/Booked by the company.

Example: It takes an average of 6 months for a new Suspect to become a New Customer (or book its first sales order). This would be a 6-month Sales Cycle.